Noonu
Noonu
Noonu
Noonu
Noonu

Noonu

Noonu is an atoll, a corner of pure relaxation amidst the colours of the Maldives. Noonu is also the name of the new sofa system that Antonio Citterio has designed for B&B Italia: a brand-new project created to continue and complete the journey started in 2018 with B&B Atoll. The Noonu collection works in harmony with B&B Italia’s previous collections to form a fully-fledged archipelago of options, where the unique character that distinguishes each individual element does its part in telling a cohesive story. “The theme of islands started back in the mid-‘80s,” says architect Antonio Citterio, “when we invented a selection of new types with the Sity line. We started referring to sofas with ‘peninsulas’ and ‘islands’, but that sort of terminology was, at the time, somewhat unusual. Nowadays, they’re part of our everyday vocabulary”. Today, that pioneering intuition has been transformed into an organic vision in which Noonu is offering itself as a port, a starting point from which to cast off and explore new territory. Noonu is a system of upholstery in which large sizes meet impressive flexibility. The supporting structure disappears from view, creating “islands” which appear to almost float, suspended in mid-air. The seats themselves are deep, with a single, large seat cushion that guarantees extreme comfort, inviting and relaxing whilst also characterising the overall aesthetic. The tilted back is designed to accommodate cushions, which can be distributed however you wish. The design is made even more intriguing by a support element that can be arranged in any manner of positions: a roller cushion bound by sophisticated webbing to a die-cast aluminium frame, which sits beneath the seat cushion. This allows you to use it freely as a terminal armrest element or as a headrest, to read or to work, placed between the seats or removed entirely, depending on how the sofa is being used. As Antonio Citterio tells us, the story of Noonu is rooted in a journey that started a few years ago: “Atoll and Noonu stemmed from a single idea, namely a cylinder that could be used as an armrest and cushions distributed freely over the sofa. What’s new in Noonu is the apparently suspended seating, which extends all the way to the floor, and the new types of elements that we have defined as “piano” and “sail” elements, lending a certain identity and richness to the design”. Noonu is comprised of four basic elements, namely a square and a rectangle, in addition to the brand-new “piano” and “sail” elements. The piano-shaped base creates a welcoming curve in the backrest, whilst the sail provides a generous, rounded volume at the front. Antonio Citterio has designed them to be “natural chaises longues”, bold evolutions of the peninsula module, new organic forms conceived with total relaxation in mind, just like the special pockets of nature that Noonu is named after. Each component in the Noonu collection has, at its base, a metal profile made from curved, pre-shaped aluminium, a strip that runs along the entire perimeter of the frame, defining it, which comes in a selection of different finishes. The same finishes are also available for the supports for the roller elements. Noonu is set to be introduced in a new fabric with 12 colour variants: solid colours and mélanges of neutral hues, but also sophisticated shades of blue, green, red and orange. These are bold yet extremely homely tones, designed especially to suit combinations between the various elements of each individual composition (frame, cushions, rollers), thus allowing for a custom solution of an unrivalled elegance. In addition to this fabric, Noonu will also be available in leather. According to Antonio Citterio, “Noonu is a fully-fledged domestic island”. And this island will draw on the straight and curved lines of its four basic components to establish a dialogue with the walls, but also to take centre stage in the room and create spectacular and dynamic islands. The elements of Noonu can also stand on their own as individual objects, be combined to create personalised compositions, or be selected to form a dialectical relationship with other elements from B&B Italia’s collections, such as B&B Atoll seats and ottomans, Mirto accessories, and Diesis and Pianura tables. “From Atoll to Noonu,” concludes Antonio Citterio, “what we have is a path that has developed over several years and that now, finally, we can present as a single project, a fully-fledged archipelago”.

Story

Milestones

1966

Founded as C&B Italia

Piero Ambrogio Busnelli founds the company in joint venture with Cesare Cassina under the name C&B Italia, in Novedrate (Como), Italy. The new venture introduces cold-moulded polyurethane foam to the home-furniture sector.

1966

Coronado by Afra & Tobia Scarpa

Afra and Tobia Scarpa's Coronado is launched in the founding year — an iron frame matched with cold-moulded polyurethane foam, signature of the new manufacturing approach.

1969

UP series — an icon of modernity

Gaetano Pesce's UP series is launched: the first armchair born to be shipped flat in a vacuum-packed box. UP5_6 becomes one of the brand's signature pieces.

1972

Novedrate headquarters by Piano + Rogers

B&B Italia's purpose-built headquarters open in Novedrate, designed by Renzo Piano and Richard Rogers on a free-plan, expandable modular structure — a full-scale prototype of ideas the architects later realised at the Centre Pompidou.

1972

Le Bambole by Mario Bellini

Bellini's Le Bambole sofa series is launched — a metal frame wrapped in generous polyurethane padding that eliminates the rigid silhouette. It will go on to win the Compasso d'Oro in 1979.

1973

C&B becomes B&B Italia

Busnelli purchases Cassina out of the joint venture; the company is renamed B&B Italia and inaugurates its new Piano + Rogers headquarters.

1975

Maxalto established

B&B Italia launches Maxalto as its high-end subsidiary line, focused on cabinetry and case goods.

1976

First New York monobrand store

B&B Italia opens its first standalone international flagship in New York.

1978

Contract Division established

B&B Italia formalises its contract arm to serve hospitality, office, and large-scale commercial interiors.

1979

Le Bambole wins Compasso d'Oro; Japan opens

Bellini's 1972 Le Bambole receives the Compasso d'Oro, and B&B Italia opens its first Japanese subsidiary.

1989

First company-level Compasso d'Oro

B&B Italia becomes the first company to receive a Compasso d'Oro awarded directly to a design-manufacturing entity.

2022

Serie UP wins XXVII Compasso d'Oro

Gaetano Pesce's Serie UP is recognised with the XXVII Compasso d'Oro ADI — more than half a century after its 1969 launch.

Trust

Certifications

FSC C142045

FSC® Chain of Custody

B&B Italia's wood components are sourced through the FSC® Chain-of-Custody licence FSC-C142045 — a chain that documents wood from sustainably managed forests through to the finished piece.

UNI EN ISO 9001

Quality management

B&B Italia's manufacturing operations are covered by an ISO 9001 quality-management certification — the international standard for documented quality management systems.

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