Pochette

Pochette

Pochette is a generously shaped armchair that is as unusual as it is inviting. Designed by Piero Lissoni, it takes its name from a small, high-quality object, a soft and graceful bag, to be touched and held close to the body on the most important occasions. Such a fusion of care and lightness is found in the equilibrium of Pochette, where steel and leather combine to give form and substance to a seat that offers relaxation without neglecting style. A painted steel tube, left exposed in the back, defines the shape and creates support, amid straight lines and sinuous curves that wrap around the upholstery. The tubular frame features leather upholstery made with a technique inspired by that used for luxury car steering wheels. It is a slow and careful technique, capable of hiding the seams and revealing sophisticated piping that serves as a refined decorative pattern. Expertise in leather workmanship is found in every detail of Pochette, including the two back cushions, elements that have no fixed position but, like a handkerchief placed with studied nonchalance in a jacket pocket, can be arranged as desired to accommodate your preferred posture. While the tubular frame is upholstered in leather, the cushions can be in leather or fabric, with the aim of creating an understated ensemble in each case. A synthesis of class and savoir-faire, Pochette is presented as a versatile armchair that is ideal for reading, but also for conversation, in the living room or sleeping area, for private spaces and public settings.

Story

Milestones

1966

Founded as C&B Italia

Piero Ambrogio Busnelli founds the company in joint venture with Cesare Cassina under the name C&B Italia, in Novedrate (Como), Italy. The new venture introduces cold-moulded polyurethane foam to the home-furniture sector.

1966

Coronado by Afra & Tobia Scarpa

Afra and Tobia Scarpa's Coronado is launched in the founding year — an iron frame matched with cold-moulded polyurethane foam, signature of the new manufacturing approach.

1969

UP series — an icon of modernity

Gaetano Pesce's UP series is launched: the first armchair born to be shipped flat in a vacuum-packed box. UP5_6 becomes one of the brand's signature pieces.

1972

Novedrate headquarters by Piano + Rogers

B&B Italia's purpose-built headquarters open in Novedrate, designed by Renzo Piano and Richard Rogers on a free-plan, expandable modular structure — a full-scale prototype of ideas the architects later realised at the Centre Pompidou.

1972

Le Bambole by Mario Bellini

Bellini's Le Bambole sofa series is launched — a metal frame wrapped in generous polyurethane padding that eliminates the rigid silhouette. It will go on to win the Compasso d'Oro in 1979.

1973

C&B becomes B&B Italia

Busnelli purchases Cassina out of the joint venture; the company is renamed B&B Italia and inaugurates its new Piano + Rogers headquarters.

1975

Maxalto established

B&B Italia launches Maxalto as its high-end subsidiary line, focused on cabinetry and case goods.

1976

First New York monobrand store

B&B Italia opens its first standalone international flagship in New York.

1978

Contract Division established

B&B Italia formalises its contract arm to serve hospitality, office, and large-scale commercial interiors.

1979

Le Bambole wins Compasso d'Oro; Japan opens

Bellini's 1972 Le Bambole receives the Compasso d'Oro, and B&B Italia opens its first Japanese subsidiary.

1989

First company-level Compasso d'Oro

B&B Italia becomes the first company to receive a Compasso d'Oro awarded directly to a design-manufacturing entity.

2022

Serie UP wins XXVII Compasso d'Oro

Gaetano Pesce's Serie UP is recognised with the XXVII Compasso d'Oro ADI — more than half a century after its 1969 launch.

Trust

Certifications

FSC C142045

FSC® Chain of Custody

B&B Italia's wood components are sourced through the FSC® Chain-of-Custody licence FSC-C142045 — a chain that documents wood from sustainably managed forests through to the finished piece.

UNI EN ISO 9001

Quality management

B&B Italia's manufacturing operations are covered by an ISO 9001 quality-management certification — the international standard for documented quality management systems.

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