Founded as C&B Italia
Piero Ambrogio Busnelli founds the company in joint venture with Cesare Cassina under the name C&B Italia, in Novedrate (Como), Italy. The new venture introduces cold-moulded polyurethane foam to the home-furniture sector.
Minimalist and innovative, with a pleasant oriental touch, the Ayana outdoor armchair is a hymn to wood. While the depths and heights are a clear reference to the south-east Asian tradition, the backrest recalls a Swedish wall bar, a piece of exercising equipment turned into a load-bearing element. Through this solution, creating an elegant interplay of interlacing and proportions, this armchair can also be placed in the centre of the room. The high armrest ensures an ergonomic position. The Ayana armchair is part of a comprehensive series of chairs, tables and small tables with a green soul. The teakwood used for the frames is FSC® (Forest Stewardship Council) certified and all the materials that make up the various elements of the series are designed to be separated and disposed of in an environmentally friendly manner at the end of the product’s life cycle.
B&B Italia's wood components are sourced through the FSC® Chain-of-Custody licence FSC-C142045 — a chain that documents wood from sustainably managed forests through to the finished piece.
B&B Italia's manufacturing operations are covered by an ISO 9001 quality-management certification — the international standard for documented quality management systems.